Social media graphics for Caucasus Auto Import (CAI), a company that brings cars from US auctions to Armenia.
Caucasus Auto Import (CAI) helps people in Armenia buy cars from US auctions and ships them home. I designed their Instagram graphics to explain the service, build trust and bring in new clients.
Every post follows the same frame: the CAI logo at the top, a short bold Armenian headline, a strong car or shipping visual, and the phone number and address in a bar at the bottom. Some scenes were created with Adobe Firefly.
01 · The feed
Red, black and white, the CAI logo on top and the same contact bar at the bottom. The feed reads as one brand even when the scenes change from ships to city streets.
02 · The service
Posts that explain how CAI works: choosing a car in the US, shipping it across the ocean, delivering it all the way to cities like Gyumri, and the reasons to choose the company.
03 · Trust and care
Calm, premium scenes for the trust message: a car served on a tray, careful hands around a car, live tracking on a phone and 24/7 support.
04 · Business and team
Posts aimed at dealers, partners and new staff: a chance to build a business, earning more with CAI and joining the team.
See the next project, the original on Behance, or get in touch.