Mikayel Simonyan

Mikayel Simonyan

Senior Graphic Designer & AI Dataset Designer

Senior Graphic Designer and AI Dataset Designer with nearly 5 years of experience leading creative projects across branding, digital marketing, iGaming, and AI-driven initiatives. Skilled in developing scalable visual systems, mentoring designers, and translating business objectives into impactful creative solutions. Leveraging AI-powered workflows and strategic design thinking, I create engaging brand experiences that drive audience engagement, strengthen market presence, and support long-term business growth.

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Experience

Remote Senior Graphic Designer

1xBet Cyprus

2025 – now
  • Develop high-impact visual assets for global sports betting and casino campaigns across multiple digital channels, producing 100+ creatives monthly.
  • Collaborate with marketing teams to deliver performance-driven campaigns that strengthen brand visibility and support user acquisition and retention across 20+ international markets.

Freelance AI Dataset Designer & Visual Content Creator

Wirestock Inc

2024 – now
  • Design and deliver structured visual datasets for AI training, generating 1,000+ AI-assisted assets through scalable workflows, detailed prompt engineering, and quality-control processes.
  • Create high-quality training data that aligns with business requirements and supports machine learning performance.

Lead Graphic Designer

Sparsis International Marketing Agency

2024 – 2025
  • Led creative projects for 15+ client brands, mentoring designers and overseeing branding, digital campaigns, and marketing materials from concept to execution.
  • Delivered 50+ creative projects while maintaining creative standards, operational efficiency, and alignment with business objectives.

Graphic Designer and Digital Marketing Specialist

Ready Steady LLC (Art Lunch)

2023 – 2024
  • Managed visual communication and digital marketing initiatives for a leading HORECA company in Armenia, creating 300+ marketing assets including advertising campaigns, packaging designs, outdoor branding, and social media content.
  • Contributed to increased brand visibility and customer engagement across multiple channels.

Graphic Designer and SMM

Oil Point LLC

2021 – 2022
  • Developed brand-focused visual content and executed social media strategies to strengthen online presence and audience engagement.
  • Produced marketing materials, managed content planning, and supported business growth through consistent and effective digital communication.

Paid Internship

Envision Digital LLC

2020 – 2021
  • Contributed to branding, marketing, and digital design projects within a collaborative agency environment.
  • Assisted in the creation of visual assets, gaining hands-on experience in design production, creative workflows, and client-focused communication.

Military Service

Armed Forces of the Republic of Armenia

2018 – 2020
  • Completed mandatory military service in the Armed Forces of the Republic of Armenia.